Mahindra and Mahindra is an esteemed Indian based auto firm and has widespread overseas operations. The company has lately launched North American Technical Centre (MNATC) in the city of Troy in Michigan. The aim is to showcase its rich talent in the country. Mahindra has earned a prestigious name in US and South Africa; its SUV’s are sold like wildfire in both countries. On the topic of introducing MNATC in US, the president and executive director of Mahindra, Dr Pawan Goenka said, ‘’we are continuing with our robust operations in Europe and will develop a new utility vehicle at US technical center. The car will be sold to the public by 2017.
The company has already formatted a plan to grille the operation and will hire about 35 engineers to perform the task in North American Technical Centre. Mahindra will work on operation efficacies to develop a utility vehicle and it is a global launch inclusive of India. The firm will introduce new products in domestic market that will undergo production in the company’s esteemed operation unit in Chennai called Mahindra Research Valley. Ardent Mahindra fans can look forward to a range of thrilling products. By 2016 the firm will introduce three new utility vehicles exclusive of the new Scorpio facelift.
So much attention is concentrated on Mahindra’s new products; the S101 was spotted several times by car enthusiasts. The car will arrive in 2015 and so many camouflaged images of the car have been captured. Mahindra will develop the car on joint partnership basis with Ssangyong. The other models to look forward to is new Scorpio facelift and next gen Bolero.
The power of Mahindra is widespread; the firm is also working on introducing an assembly unit in Brazil. The initiative is to work around the stringent tax regime imposed by the Brazilian government. Heavy tax duties are awarded to nations that do not hold a wholly developed research and development center. It is interesting to hear of Mahindra’s aim to launch MNATC. The timing is perfect as well to expand its overseas growth output during the current intense global automobile competition.
Mahindra has achieved tremendous acclaim in the big car market, which is its main specialty. Few of its classic products are XUV500, Scorpio, Xylo and Quanto. All these sell like wild fire in South Africa and America, the auto market in India is among the most acclaimed in the globe. The past couple of years have been turbulent for the auto sector in the country and Mahindra is among the many nations to be affected. To fight through the rigorous competition, the company plans to introduce new surprises into its products. The upcoming Scorpio facelift will have cosmetic modifications and the interiors are a modern version of its predecessor inspired by XUV500. The same strategy is used in S101, from the spy images sources have discovered that most of the features are kind of similar to XUV500 and have even called it XUV300. The same effect can be expected with the forthcoming global MPV.