Indian utility vehicle leader Mahindra & Mahindra is reportedly developing a new utility vehicle at its new North American Technical Centre which is located close to Detroit, U.S. This new utility vehicle will be offered for sale in India as well as in the other global markets. According to the sources, the new UV is most probably a full-size MPV, and it expected to be launched in the year 2017.
Mahindra’s executive director and president of the automotive division, Dr. Pawan Goenka told a reputed journal that the company has put its European Research & Development plans on hold, but the company’s US technical center is going ahead with the developmental process. He also said that the company has hired more than 35 engineers and the company is currently developing an entirely new product in the US center that will be launched in the year 2017.
Goenka also confirmed the fact that this US developed new product will be in the Utility Vehicle segment and it will be offered for sale in the global car markets, beginning from India.
While Mahindra is currently busy in the developmental process of several all new products including the much needed compact SUV models, the first compact SUV is expected to be launched in India not earlier than the 2015-16 financial year. For the time being, Mahindra & Mahindra is working hard on several refresh models of the current portfolio, among which the majorly refreshed 2014 Scorpio is a going to be a big launch. The new 2014 Scorpio is expected to launch prior to this year’s festive season in order to boost sales and beat immense market competition. Mahindra is under high stress currently, as the auto majors like Ford and Renault are reveling in the success of their high selling compact SUVs Ecosport and Duster respectively. While on the other hand majors like Maruti Suzuki, Honda and Hyundai are planning to launch their own compact UVs very soon taking the competition to a new high.
Goenka also said that the monthly sales rates for the company are also expected to progress from June onwards, as the high base result goes away for the company. He said that the monthly sales in the month of May increased as a whole, thus looking at the current industry situation, it seems to be a positive sign. The company is expecting further sales growth in the period of June-July. The company is definitely expecting the sales volume to boost further from June, July period and even further more in the festive season ahead this year.
While Mahindra’s new facelift Scorpio is getting spotted time and again while testing in India, the company has also launched the Limited Edition model of the XUV500 SUV called ‘Sportz’. On the other hand, the facelift Scorpio is being spotted with many new cosmetic updates, interior design and layout refreshes, new features, and is also expected to come with enhanced drive dynamics.