Mahindra Racing- Nick replaces Karun Chandhok

For the upcoming season of Formula E racing tournament Mahindra Racing shook the racing world with replacing its star racer Karun Chandhok with Nick Hiedfeld who will represent the company during the event to take place in October this year. Mahindra group is the only Indian presence in the tournament and millions of Indians have huge expectations from the Mahindra group to hoist the Indian flag in the tournament as the winner. However, removal of the Indian origin racer has been met with slight criticism but Mahindra is expected to handle it quite well. Mahindra racing confirmed the arrival of Nick Hiedfeld in the team and also stated that another star racer Bruno Senna will be continuing with the team.

Karun Chandhok

Nick is a big name when it comes to the car racing universe. He is participating in formula 1 since a long time and has already finished 13 Formula 1 podiums. He was formerly associated to the Ventury Squad into the foundational Formula E season where he finished at the 12th spot in the driver’s standings. His track record has been quite impressive overall. Mahindra officials were spotted saying that they are quite satisfied with the arrival of Nick into their team, his driving abilities are well known and he will prove to be a great asset to the company.

While Nick reportedly said that he is extremely happy and excited to join one of the best teams in the second season of a world famous tournament. He also said that Mahindra Racing has prepared quite well and learned a lot while participating in the first season and their preparation will prove to be fruitful. He also thanked the officials of the Mahindra group who thought that he was suitable for the job. He further added that he will try his best in order to maintain the faith of the officials.

He also said that when he got a chance to test the brand new M2Electro in Spain, he found a team that was equally strong willed and passionate about the entire car racing thing. He also said that he is extremely grateful to get a chance to work with one of the best teams in the car racing world and promised that he has only one target in his mind, that is to win the championship to make his team proud and he believes that given the combined experience of both the team and the company, it will prove a lot helpful in order to ensure the top prize in the widely famous tournament.

The team principal for the Mahindra Racing, Mr. Dilbagh Gill said that Nick will be bringing a lot of experience and skills with him as everyone was impressed with the way he performed in the inaugural season. He also said that Mahindra is eyeing the top prize this season and given the fact that we have prepared quite well for the tournament, the target doesn’t seem hard now.

Mahindra had made the announcement right before the pre-season testing.

New upcoming Mahindra TUV300 gets spied revealing exterior design

Indian SUV master, Mahindra & Mahindra is all geared up to take the domestic market by storm with many all new launches to pump up its sales. Mahindra’s all new compact SUV model, the TUV300 which is all over the news has again grabbed attention ahead of its imminent launch. The new upcoming Mahindra TUV300 has got spied almost sans camouflage, while the vehicle was busy going about its test rounds on the Indian roads.

2015 mahindra tuv300 spypicture

The Mahindra TUV300 had been spotted before a couple of times during its tests on the Indian roads. However, it was always spied with thick veils to hide its design language. Nevertheless, this time around a spying car enthusiast managed to spot the new baby SUV without much camouflage. Thus, the latest spy shots offer a good look at the upcoming vehicle’s design language and provide a sneak peek of what to expect from it.

As per the spy picture, the new baby SUV model from Mahindra & Mahindra’s stable will be coming with contemporary and smart styling. The new Mahindra TUV300 features stylish swept back headlight clusters and a spare wheel gets mounted on its tail gate as a patent SUV feature. The TUV300 features a similar boxy design to that of the Mahindra Bolero, suggesting it could be based on the Bolero.

The new sub-4 meter Sports Utility Vehicle will be getting manufactured in the Indian company’s production factory located in Chakan, Maharashtra. The new SUV will be packing in a new compact 1.5 liter mHawk diesel motor under its hood.

Mahindra has already teased the new upcoming TUV300 along with the name of its diesel engine in order to spark interest in the country’s SUV enthusiasts and to create a pre-launch buzz. The TUV300 has been speculated for quite some time as the baby version of the new upcoming Bolero, and also as the compact Bolero that is going to replace the existing Bolero SUV in India. However, Mahindra has clearly stated that the new upcoming TUV300 will be an entirely new offering from the company and will not be replacing the Bolero. The Indian car major said that the new TUV300 will be offered for sale alongside the Bolero in domestic passenger vehicle market.

The new Mahindra TUV300 is going to expand Mahindra’s current product lineup and is expected to hit the Indian market soon. The TUV300 is expected to launch in mid-September this year just before the festive season.

The new Mahindra TUV300 compact SUV model has been designed in collaboration with the Italian design firm Pininfarina, while being fully developed in India. The vehicle will be offered in a configuration of 7 seats with regular seats to accommodate 5 passengers, and two more seats facing each other at the rear of the vehicle.

The TUV300 baby SUV is going to be Mahindra’s answer to the very popular Ford EcoSport and is expected to be carrying a very competitive price tag, which is a patent feature of Mahindra vehicles.

Image Source: Anythingonwheels

Mahindra TUV300 India launch officially confirmed on 10th September, 2015

Mahindra & Mahindra had quite recently teased the upcoming new TUV300 by releasing some official sketches of the all new compact SUV model earlier this month. Now, the Indian SUV master has gone ahead announcing the official launch date of the new TUV300 compact SUV.

mahindra tuv300 alloy

The brand new Mahindra TUV300 compact SUV will be launching in the Indian car market on 10th of September, 2015. Thus, the new baby SUV model from the stable of Mahindra & Mahindra will hit the domestic market just ahead of the Indian festive season this year, to make most of the increased demand which is usually experienced during this period.

The new Mahindra TUV300 will be produced from the car maker’s Chakan facility in Maharashtra. The TUV300 has been in the news for quite some time going about its test rounds as the codenamed U301 and it is the very first all new compact SUV model from Mahindra & Mahindra. This new baby SUV is developed on a new ladder frame chassis platform and as per Mahindra, it has been designed taking inspiration from the design of a battle tank. The new SUV has been fully developed in-house with its research and development work done at the Mahindra Research Valley located in Chennai, while its styling has got inputs from the famous design firm, Pininfarina.

While speaking about the launch of the upcoming new Mahindra TUV300, Pravin Shah, the President and Chief Executive Officer of the Automotive division at Mahindra & Mahindra said that the vehicle is one of the most eagerly awaited launches of the current year in the Indian car market. He also added by saying that the TUV300 truly signifies the Make-in-India motto and it has drawn design inspiration from a battle tank. He further said that the company is confident that this brand new product launch will be surely creating a lot of excitement in the Indian car market and amongst the Mahindra vehicle fans in the country.

While it is still early to comment on the new Mahindra TUV300’s design language it will surely have a rugged appeal if not really sporty. The new compact SUV will be featuring raised shoulders, uplifted nose, straight bonnet design, squared off wheel arches, flat roof, a spare wheel mounted on its tail gate and neat side profile.

Under the hood, the brand new Mahindra TUV300 compact SUV will be equipped with a new ‘mHawk80’ motor which is based on the already existing and reliable 2.2 mHawk engine. While the engine specifications have not been revealed as yet, it is expected to as powerful as that of the Quanto’s, but more refined. This new engine is expected to be coupled with the transmission choices of a 5 speed manual unit and an automated manual transmission (AMT) gearbox.

After the new Mahindra TUV300 hits the Indian car market, it will be pitched against the very popular Ford EcoSport and more such upcoming baby SUV models.

All you need to know about the brand new Mahindra TUV300 baby SUV

Mahindra & Mahindra is the all-time SUV leader of the country. The home bred auto giant has been very busy working on new SUV models to compete better in the fast changing domestic passenger vehicle market. In the recent times, the Indian car buyers highly prefer the compact SUV models, and as Mahindra does not have any proper representative in the highly popular compact SUV segment, the company has been suffering quite a bit when monthly sales are concerned. The only compact SUV in Mahindra’s current portfolio is the Quanto which is essentially the slashed down version of the Xylo and has already lost its initial popularity. Hence, Mahindra really needs to offer some competent proper compact SUV models, and the company is doing exactly that. After a long wait, Mahindra finally broke ice on its soon to launch all new compact SUV – the TUV300.

Mahindra TUV300

The new upcoming Mahindra TUV300 is the same vehicle that has been much speculated and spied as the codenamed U301, which has been constantly in news as the compact version of the next-gen Bolero. However, Mahindra has recently spoken about the vehicle as an entirely new compact SUV which will be selling alongside the Bolero.

Here are some of the key facts that you need to know about the upcoming new Mahindra TUV300:

  • The Mahindra TUV300 is going to be the Indian car major’s very first compact SUV offering. It will be a sub-4 meter compact sports utility vehicle which will be eligible for the excise duty benefits from the government.
  • The Mahindra TUV 300 SUV is an entirely new vehicle which has been fully developed from ground up at the company’s R&D center called the Mahindra Research Valley in Chennai.
  • The TUV300 SUV is going to be rolled out from Mahindra’s Chakan manufacturing facility located in Maharashtra. This has been confirmed by the company’s President and Chief Executive of the Automotive division, Pravin Shah revealed that the company will be launching the new compact SUV model named as the TUV300 from the Chakan facility, where other vehicles like the XUV500 are also produced.
  • The Mahindra TUV300 is expected to have sensational design language, as its styling was done inputs from Pininfarina. However, Mahindra has clearly announced about its true Indian aspect, as Shah said that the design of the Mahindra TUV300 has been inspired by a battle tank signifying its true made in status. Other design aspects include big windows, sporty short front as well as rear overhangs, raised front nose, raised shoulders, flat roof, straight clean bonnet and high ground clearance.
  • The TUV300 will get a new 1.5 liter mHawk 80 diesel mill, with ‘80’ likely denoting its power figure. With the introduction of the TUV 300, Mahindra aims to strengthen its position as a full-fledged SUV maker and introduce one model in every SUV segment.
  • Post its Indian launch, the Mahindra TUV300 will be rivaling the likes of Ford EcoSport and other such upcoming compact SUVs.

2015 Mahindra Adventure Monsoon Challenge – India’s largest TSD rally

Indian SUV manufacturing leader, Mahindra & Mahindra has flagged-off the 2015 Mahindra Adventure Monsoon Challenge in partnership with CEAT tyres. The Mahindra Adventure Monsoon Challenge is said to be India’s biggest Time, Speed, Distance or TSD rallies, and this year is its fifth edition. This motorsport event is also famous for its largest amount of prize money in the circuit, which is a massive Rs. 4 Lakhs.

2015 Mahindra Adventure Monsoon Challenge

This year’s Mahindra Adventure Monsoon Challenge will witness more than 26 participating vehicles from the house of Mahindra & Mahindra. These sturdy Mahindra UVs will tread through the challenging rally route of more than 700km over 3 days. This exciting and tough motorsport event is conducted under the umbrella of Mahindra Adventure. The Mahindra Adventure Monsoon Challenge is a really distinctive concept, as its name suggests, and the rallies are based on all the three aspects of speed, calculated precision of time as well as distance. Moreover, in these rallies, the driver and navigator are required to keep the track of time along with the total covered distance.

The 2015 Mahindra Adventure Monsoon Challenge flagged off on 14th of August from Orion Mall in Bengaluru the IT capital of India and will make it to Shimoga on 15th of August and then finally culminate in Mangalore on 16th of August. The route for the rallies will have all sorts of roads combined ranging from urban roads to highways to rough off-road stretches and will have the fantastic Western Ghats providing superb scenic beauty at the backdrop. This event lets its participants to compete under any categories namely – Challenge Category (meant for rally pros), Amateur Category, Ladies Category, Couple Category, Corporate Category and Media category. The event offers a prize amount of Rs. 4 lakh for the winners, and thus the Monsoon Challenge comes with the tag of the country’s richest TSD motorsport event. The Federation of Motor Sports Clubs of India (FMSCI) accredited event is conducted exclusively for the Mahindra vehicle owners.

Commenting on the event, the Chief Marketing Officer of the Automotive Division, at Mahindra & Mahindra, Vivek Nayer said that the company has been at the motorsports’ forefront in the country for the past few years and has been constantly endeavoring to offer adrenaline pumping great events. Keeping in line with this, the company is pleased to announce the Monsoon Challenge’s fifth edition under the umbrella of Mahindra Adventure along with the biggest prize money for TSD rally, which is meant to challenges both machine and man. This event also offers a great opportunity for the Mahindra UV owners to race and at the same time get to enjoy the superb monsoon vistas and feel the truly Incredible India.

The 2015 Mahindra Adventure Monsoon Challenge’s title sponsor is CEAT, while Valvoline is the official partner for Lubricants and the Off-Road partner is Sara 4×4. The event’s route is decided by the Mahindra Adventure team along with Indian Motor Sport Club of India, while Mahindra’s ‘With You Hamesha’ service team will be responsible for troubleshooting in the rally.

Tough player even in rough times; braces up for great time ahead

Home grown tough utility vehicle manufacturing giant, Mahindra & Mahindra has always managed to win over the Indian buyers with great offerings. When tough and rugged sports utility vehicles are concerned, then the Indian off-road loving public has always chosen the homebred company over the global brands. This is because Mahindra is a proven company that offers India specific practical tough vehicles with very affordable pricing. However, times have been fast changing in the domestic market and the Indians have now got many global choices that are suitable for the Indian roads, are more stylish and luxurious and also come with affordable price tags. This highly competitive and fast maturing market condition has quite adversely affected the Indian auto giant.

Mahindra rise new logo

Mahindra Rise New Logo

In other times, when Mahindra gets a blow at its passenger segment front it easily manages with the huge profits that it gets from its farm equipment offerings, as it is a mammoth player in this segment. However, in the June quarter, the company suffered from a double trouble, as it witnessed sales plummets in both passenger UV segment and farm equipments. Remarkably though, the Indian industrial major seems to be always ready to handle any situation, and like its reliable tough vehicles it seems to be very tough to break even in the roughest of situations. Thus, despite all odds Mahindra & Mahindra is never on the real negative side when the overall profits or business is concerned.

On one hand, the Indian utility vehicle leader shows outstanding resilience in holding on to its profitability in the rough patches with several strategies including able cost cutting methods, and on the other hand it works harder to change its fortunes ahead. And this is what Mahindra & Mahindra is doing right now. Although its third top spot in the Indian domestic car market was snatched away by Honda India with higher sales in the month of July, Mahindra is all braced up to boost its sales considerably and change the picture of its monthly market performance going ahead. For this, while it is hoping that buoyed by the good monsoons its farm equipments portfolio will witness higher demands; the company is also ready with a slew of new products to boost sales in the passenger vehicle segment.

Mahindra & Mahindra has already announced that it is going to launch an all new compact SUV model named as the TUV300 on 10th of September this year. This very first actual compact SUV model from the company is certainly expected to boost sales of the company owing to the imminent festive season.

Soon after the launch of the Mahindra TUV300, the company is expected to bring in the long awaited S101. The codenamed S101 will be another compact SUV model that is expected to be more up-market.

Moreover, Mahindra & Mahindra is also expected to introduce the next generation Bolero sometime next-year, while the next generation Quanto is also speculated. Next year is expected to witness multiple new launches from Mahindra, which should change the sales figures completely for the Indian company.

Mahindra, Maruti and Force battle it out on the SUV front

The Mahindra Thar, Maruti Suzuki Gypsy and the Force Gurkha are having an aggressive face-off during the launch of the upgraded model of the Mahindra Thar. Here is how the three off-roaders performed against each other.

New Thar

The three competitors have been performing well on the roads over a long period of time now, but these cars do not have the modified international off-roader developments. They compete with the advanced off-roaders without all the perks of an off-roader. The standard transmission on these cars is now available in four-wheel drive platform.

Off-road specs

The Mahindra Thar has got some tweaks lately with a new mechanical lock differential for the hind axle. The Force Gurkha got a new additional off-road locking differential on both, the hind and fore axles. The Maruti Suzuki Gypsy does not have either locking differential yet but it is the lightest car out of the three, therefore, it is naturally agile. Ground clearance of the Thar is 200mm, which is 10mm shorter than that of the other two competitors.

Dimensions

The Thar and the Gurkha are sub-4m vehicles while the Gypsy is a larger car with a narrower width. The dimensions of the Gypsy makes it agile and suitable for tight corners but at the same time, the car has a lower traction than the other two wider vehicles. The Gurkha and the Thar will have better grip and stability on off-road and mucky terrains on any given day.

Engine

The 2.5L CRDe diesel engine of the Thar has been modified numerous times and today, it stands 105bhp strong with a maximum torque of 247Nm. The car can smoothly accelerate to 120kmph without lag. The Gurkha on the other hand has a larger, 2.6L engine and offers a maximum power of only 82bhp and maximum torque of 230Nm. The car is not that refined but the low-end torque helps it perform decently on difficult terrains. The Gypsy has the smoothest engine out of these three cars. With a 1.3L petrol unit and the low kerb weight, the multi-point fuel injection engine is the fastest and smoothest of them all.

Verdict

Basically, the three SUVs have slight differences in the specifications and most of them balance each other out. Mahindra, Maruti and Force Motors have put in a lot of thought behind the upgrades in these three reliable SUVs. However, considering the off-road performance to be the crucial parameter here, the Force Gurkha is the winner as it is clearly a better performer off-road than its Maruti and Mahindra counterparts.

We cannot completely ignore the importance of comfort while off-roading either. The Thar is a good performer but excels at the comfort and interiors category where the Gurkha pretty much fails. The comfortable interior space and boosted features of the Thar makes the car a sturdy companion for regular rides apart from being an off-roader.

The Maruti Gypsy turns out to be the lowest performer out of the three as the small engine does not allow a low-end pulling torque while the lack of the air conditioning unit and dull interiors makes the car unimpressive compared to the other two.

Toyota Etios Xclusive launched in India with touchscreen infotainment

Indian car market is fast maturing and highly competitive and keeping with its changing preferences and trends, the car makers are offering more stylish, refined and feature-rich car offerings. One of the latest fads in the Indian car industry is large touchscreen integrated infotainment system, and more and more car makers are offering this feature in their products to woo the Indian car buyers. Now, the Japanese car major Toyota is the latest car maker in India to have joined this bandwagon.

toyota etios xclusive

Toyota has launched the Etios Xclusive edition in the Indian market endowed with the premium feature of a large touch enabled display integrated multimedia system. This has made the Toyota Etios compact sedan to join the big touchscreen infotainment system club of many cars including the Honda City, Honda Jazz, Hyundai Elite i20, Hyundai Creta, Maruti Suzuki S-Cross and others.

During the launch of the new edition model of the Etios sedan, the Director and Senior Vice President of Sales & Marketing, Toyota Kirloskar Motor India, Mr. N. Raja said that the company is extremely pleased to introduce the all new Etios Xclusive in the Indian market. Toyota India endeavors to constantly upgrade its offerings to cater to the needs of the changing lifestyle and the preferences of the valued customers. The company is confident that the all new Etios Xclusive will delight the customers with its enhanced premium appeal and technology.

On the exterior design front, the new Toyota Etios Xclusive edition gets an exclusive body paint option – Blue Metallic, while Pearl White and Symphony Silver paint choices are also available. The edition also gets a new indicator integrated Outside Rearview Mirror cover along with a stylish curvy chrome décor, new door visors and special ‘Xclusive’ logo on the rear quarter panel.

On the inside, the new Toyota Etios Xclusive edition gets new two tone coffee and beige fabric seat covers and classic faux wood trimmings on the dashboard as well as the door panels. And, not to mention, the primary highlight of this new edition model is the Smart Link Infotainment System.

This infotainment system is integrated with a large touchscreen display. This advanced multimedia system not only offers standard touch gestures, but is claimed to also recognize hand gestures in the air without actually having to touch the screen. Apart from these, the system has several features including voice commands, Bluetooth and smartphone abilities, hands-free call function, and in-built maps which work based on the users’ internet connection on the smartphone. This infotainment system is also connected to an advanced 6 speaker system.

The Toyota Etios also has the great features including dual airbags as standard, stylish 12 spoke alloy wheels, reverse parking sensors, steering wheel mounted multimedia controls, and many more.

The Etios Xclusive is available in both petrol and diesel versions; powered by the 1.5 liter 90PS/132Nm petrol motor and the 1.4 liter 68PS/170Nm diesel mill. The Etios Xclusive petrol and diesel are priced at Rs. 7.82 Lakh and Rs. 8.93 Lakh (ex-showroom, Delhi), respectively.

New upcoming Maruti Suzuki YRA christened as ‘Baleno’ coming soon

The new upcoming Maruti Suzuki premium hatchback codenamed as the YRA has been garnering a lot of speculations and anticipations for quite some time. Now, it is a known fact that this new premium hatchback, which will be positioned above the bestselling Maruti Swift, is christened as the ‘Baleno’.

New Baleno

The new upcoming Maruti Suzuki Baleno premium hatch is all ready to hit the Indian car market soon and make its presence felt in the growing premium hatchback segment. The Baleno will launch in the country during this year’s festive season which is fast approaching.

The Baleno will be the next new premium offering from the stable of Maruti Suzuki after the Ciaz and the newly launched S-Cross, and will be also offered for sale exclusively from Maruti’s newly introduced premium dealership network NEXA. The Nexa network has just become operational in the country with its debut offering the Maruti Suzuki S-Cross compact crossover.

As per the latest reports, the new upcoming Maruti hatchback model will be having its world premiere at the upcoming 66th edition of the Frankfurt Motor Show which will be held in the month of September, just ahead of the Indian festive season. The Maruti Baleno will soon go for sale after its official unveiling.

Nevertheless, as usual Maruti Suzuki is tight lipped about this upcoming launch as the company refuses to reveal anything about its upcoming products. Thus, there is no official confirmation regarding the Baleno’s official launch time or technical specs and features.

As per the reports and speculations, the new Maruti Suzuki Baleno might be offered in both petrol and diesel versions to please both diesel and petrol car lovers of India. The petrol Baleno is expected to be powered by a new and enhanced 1 liter 3 cylinder engine, while the car’s diesel version might be packing in the very popular Fiat sourced 1.3 liter motor.

The Maruti Suzuki Baleno will have a black sash tape on its A and B pillars for sporty looks. It will get a striking V shaped radiator front grille with chrome garnish for added grandeur. As per reports, the car’s door handles will be also chrome finished, while on the inside it will get a stylish dashboard and three-spoke multifunctional steering wheel.

The Baleno is also expected to be a safe car packed with the crucial safety features such as ABS, advanced disc brakes, dual front airbags, engine immobilizer and many others. As the Baleno will be Maruti’s first truly premium hatchback, the company is expected to give high attention on the safety aspects of the car and will be paying attention in its sturdy built with crumple zones and protection beams.

However, all these details are currently based on mere speculations and will be confirmed only when Maruti Suzuki launches the car model in the market. After its Indian market launch, the Maruti Baleno will be rivaling the newly launched Honda Jazz and the highly successful Hyundai Elite i20.

Mahindra TUV3OO launches in September

Mahindra and Mahindra, the Indian automaker company recently gave general public a glimpse of its upcoming SUV TUV3OO. The heavy built sports utility vehicle is Mahindra’s answer to the newly launched and some old players in the SUV markets such as Hyundai Creta, Nissan Terrano, Renault Duster, Ford EcoSport and several others. Indian SUV market is at its very peak in recent years with the small or entry car market is on a low. However, Mahindra’s SUVs are also quite a hit among the consumers already but the intensifying competition now a days will compel the biggest of the companies to work harder to ensure their share in the total sales for SUVs. And to make the matters interesting, Maruti Suzuki S-Cross is also coming in a next few days.

Mahindra TUV300 Sketch

But one thing which makes Mahindra different from others is its affection towards muscular designs they impose in their vehicles, so this is not quite a very surprising thing that the new SUV from Mahindra looks like a battle tank. However different may they be from the rest, there is no denying on the fact that Mahindra has known the pulse of Indian consumers more than the ‘outsiders’ which makes it hold its special place in the market despite the entry and exit of many companies.

In a recent news release, the company officials said that the new TUV3OO will be slightly different from its older cousins as it will be having a flat roof, raised shoulders, straight bonnet, high front nose and a very high ground clearance as well making it an idle SUV to go with the harsh off-roading as well.

Pawan Goenka, the executive director of Mahindra and Mahindra said that a need for a muscular, strong built and heavy SUV was felt and they acted according to it like always. He added that he is quite sure that the new UV is going to perform excessively well in the market same as its older generation counterparts which are presently illuminating the Indian big car market and same as them, TUV3OO will turn out to be an iconic vehicle as long as Indian Territory is concerned.

Mahindra TUV3OO will be powered by Mahindra’s widely acclaimed mHawk engine which will churn out a maximum power of 80 ps. The mHawk engine currently serving other Mahindra big shots such as Scorpio and XUV500 seems to be the right choice as there are no second thoughts about the engine performance of above mentioned SUVs.

If analysts reports are to be believed then the Indian SUV market is on a rise, but in past few months it has faced a slight decrease in the total sales. The reason is consumer’s anticipation for new and better models. For example, Maruti Suzuki S-cross is highly awaited car thus many consumers are holding their money to wait until the car gets launch. This has put an immense pressure on the established players to keep upmarketing their models to remain in the competition.

Mahindra TUV3OO is getting launched in India in September.